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Campaign launches to reduce wildfire risk

An American non-profit has launched a campaign to reduce wildfire losses.

The Federal Alliance for Safe Homes (FLASH) says WildfireStrong – No Fuel. No Fire will educate consumers on fire management.

FLASH aims to strengthen homes and safeguard families from disasters and its latest campaign is rooted in the fire triangle.

Understanding the fire triangle and homeowner responsibility

It says fuel is the only element of the triangle – the other two being oxygen and heat – that homeowners and communities can control.

FLASH is urging homeowners in areas which are at risk of wildfires to begin removing anything which may fuel a wildfire this spring. These include debris and dead vegetation including leaves and needles around homes and from gutters.

It also says creating a five foot ember-resistant zone and properly disposing garden waste will also help remove the amount of available fuel needed for a wildfire to spread.

Spring cleaning and wildfire mitigation

Leslie Chapman-Henderson, FLASH President and CEO, said: “Wildfire mitigation is spring cleaning your yard with a purpose.

“By removing dead vegetation, clearing debris and creating an ignition-free zone around homes in spring, people can reduce wildfire risk before the summer fire season begins.”

The campaign is sponsored by State Farm and also highlights the threat of wind-driven embers.

Rasheed Merritt, State Farm HR&D Exec-Corporate Responsibility, said: “At State Farm, part of our mission is to help people manage the risks of everyday life. One way we do this is through our commitment to help build safer, stronger, better educated communities.

“We are proud to support the No Fuel. No Fire. campaign and its resources aimed at mitigating wildfire risks to homes.”

About Fire Buyer

International Fire Buyer is the leading authority in global passive and active fire content, delivering expert news, in-depth articles, exclusive interviews, and industry insights across print, digital, and event platforms. Published 10 times a year, the magazine is a trusted resource for professionals seeking updates and analysis on the latest developments in the fire sector.

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